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What Are the Top 7 SEO Mistakes that Can Make You Even Banned from Search Engines?

Posted on June 22, 2008 at 9:58 pm .
Filed under: Search Engine Marketing, Search Engine Optimization — Zafar Ahmed

If you are developing your website, you must have heard of a simple term ‘optimization’ with no exception, right? Well, there are definitely certain optimization rules out there that you must employ to make your site (web pages) search engine friendly, again with no exception. But trust me dude, there are many mistakes out there too that can keep your site at bay in no time, once again, there is ABSOLUTELY NO EXCEPTION. In this article, we will focus on finding out top 10 SEO mistakes that many people employ to make their sites just dead!

Splash Page Is Not Worthy At All

Splash page is something that is created with beautiful pictures coupled with a very tiny welcome message, sometimes even not like that and the entire text part is just missing from it. Definitely, splash page makes a great visual intro to your site, but trust that either, this exclusively can bring a disaster to your site if you are considering it from the perspective of search engine optimization. Admitted that a splashing page may definitely enhance the beauty of the page, but it does not do any benefit to the SEO optimization to your page. In fact, flash movie although gives a great appeal to the pages, but does not do any better with SEO techniques.

Care to Put Image by Replacing Texts?

Then Better You Don’t Care for SEO Optimization. Many webpage designers put their best effort on substituting texts with images just to enhance the beauty and information security of their pages. Indeed it is one of the brightest ideas that can protect your content from getting stolen, but this is not at all a GOOD IDEA if you would like to make your pages search engine optimized. It is truly a drastic disastrous decision if you convert all the texts of your pages into .jpg or .gif images. Well, it is always good to put relevant pictures in the pages and doing this will make your pages more appealing to the visitors. But do not replace the texts with images at any cost. Be aware.

‘Untitled Document’ – Is this the Page All About?

Are you so lazy that you can’t feel like changing the Title Tag. Many people yet care to spend their time to make their website, but they leave the work in either such a hurry or feeling so less enthusiastic that they simply do not put much attention over naming their pages. This is not at all a good practice. If you don’t put Title Tag, just be sure that you are at high chances of dooming your site’s SERP ranking. In most of the cases, search engines do not find any interest in your site if you do not have your pages appropriately tagged with keyword rich meaningful titles. In fact, naming it as “Home Page”, “My Page” or “Welcome to My Site” also does not help.

Putting Irrelevant Keywords Not an Ethical Choice to Get Attention

So are you selling “Travel Trailer” from your site, but you are not quite happy with the number of visitors bumping across your pages daily? Then one day you decided to put hot keywords in your pages, yet irrelevant such as “auto insurance quotes”, “peritoneal mesothelioma” and the like just to make your pages optimized in the eye of the search engine. Needless to say, if you are doing this, you are virtually inviting two potential risks for your site and none of them really take you to any benefit either. First of all, you do miss the chances of getting returning visitors in your page, especially those who came based on those irrelevant keywords and the other one is definitely getting banned if caught anyway. Be aware.

Are You Thrilled about Being Invisible?

Although a few number of ‘dishonest’ and ‘less competent’ people (in fact, in some cases few so-called SEO professionals) prefer to trick search engines by inputting invisible keywords in your pages, this is a clean way to get your site banned if caught by search engine spiders. Putting keywords invisible in a page is not a daunting task as it is with many other ‘cheats’. Just make the foreground and background color same and Bingo! Your ‘cheats’ are invisible, but to the visitors of your page, not to the search engines. Search engines do not ‘see’ in the same way as your visitors ‘see’, they look into the codes, and needless to say, codes can’t make your hidden texts really ‘hidden’. Taking the risk of getting banned, then do it!

Bad Neighbors Are Always Bad!

Haven’t you heard your mom telling you not to make friends with Bad Boys? This is not a rule for childhood only, but this is a rule for lifetime, so is true with SEO management. If you really care about your SERP ranking and do have a keen interest in making it higher, do not share link, both back link and to link, with ‘Bad’ sites. With the phrase ‘Bad Sites’, here we refer those sites having broken links, irrelevant themes, low rankings, or banned. No use, even if you find yourself much tempted about getting a link from those sites. Only ranking to Top Sites can higher your chances of getting high SERP ranking.

Spamming in a Hope of Overflow?

Are you spamming with a hope of getting overflowed with visitors? In fact, many ‘dishonest’ and ‘tricky’ webmasters play this game to trick the visitors to increase page view. If you are doing the same, just make yourself pretty sure with the idea that you are not the cleverer than search engine. Many before you tried the same technique. In return, they only enjoy having a lower ranking and a banned at the worst. So do not try to trick the search engine with loads of repeated keywords in your pages for getting higher SERP ranking. Excessively high keyword density returns nothing, and search engines just ban the page.

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