My name is Zafar Ahmed, I am an SEO based in Pakistan

Today is Sunday of October 19th and I am taking out my weekends to share these top 10 head smacking SEO tips that you probably won’t find anywhere else.

I am sharing these with people to know more about what “exactly” SEO is and “how” exactly it’s done and the tips. I am not going to give definitions which you can Wiki yourself. Thus, grab a cup of coffee, sit down and read.

SEO is a concept to get you top ranking organically for set of “keywords”. If you think I am right, you are wrong. That’s not “ONLY” what SEO is. Jeez.

You do SEO because you spent years researching Google’s organic algorithm, you know you have not mastered it yet, however, you test to know what are those 100 ranking factors Google take into account when ranking your website. It’s just 3 factors that we, all SEOs, have figured out. Link Building, Unique Content and Social Marketing. What about the rest of the factors?

Below is a list of Top 10 Head Smacking Tips which are part of the top 100 factors which Google uses to rank your website.

Optimize for people, not bots.

Start a website, throw unique content, share it with people via Forums, Blogs, and wait till you see people linking to it or visiting it, remember – if you have something unique or worth sharing, you don’t need Google, people will link themselves. That’s what I call SEO, natural linking.

Build TrustRank, Not PageRank.

PageRank is shit. Yes, it’s nothing more than a shit. Seriously do people still care about PageRank? Google bot is brimmed with TrustRank factors, build trust with Google, they let the world trust you then. TrustRank is gained through “How long have you been in business?” “What people says about you?” “Are you worth being talked about?” “Who are linking to you?” “Credibility logos” and ofcourse “who are you linking to” and so one…

Be active.

This is one of the biggest and best tip. Never let a day without atleast one activity on your website, or third party websites.
My best ways to be active within my industry is to visit “Forums” “Blogs” and indulge myself with People within my industry, get to know them, argue and share knowledge.

Be active. Part two

Sometimes it’s not good to participate within your industry. If you sell SEO services, you don’t necessarily have to visit SEO forums, visit Real Estate Webmasters ect because those are likely be interested in your services.

Guest blog, as much you can.

If you come across a blog, that accepts guest blogging. Write something worth, post it up with a backlink to your website. Do this often, maintain a relationship with the blog owner, do not post shit, you maintain relations via your posts. If he likes them, he is probably next time going to approve without reading. There is nothing better than getting a backlink this way instead of eZine. eZine is good too, not better than Guest blogging.

Create optimized landing pages.

Take every of your inner “page” as a landing page, if you do that, you have aced internet marketing. Just keep in mind, optimize the landing page, you should optimize it thinking as it’s a landing page, sometimes people drops on your inner pages instead of home, you need to a compelling inner page to convince them.

Learn Usability

Learn how to convert visitors in sales. Your website is like a sales copy, try split testing, see which one converts better. Learn if menu works better with bread crumb menus, do these tests, at the end, use the one which works the best.

SEO Friendly URL’s, Title Tag, Meta Description

If you know proper keyword research and distribution of the keyword on each page, each title, each meta. Trust me, you’ve aced SEO. If you ask me, I recommend static URL’s than dynamic, although I don’t really worry about the page being done in server side language, you just have to know how to play with “Mod Rewrite”.

The more, the better.

Ever wondered why blogs are good? It’s updated with content through blog posts, it basically acts as a single page. So why not create as many inner pages as you can and cater long tailed keywords? Remember, do not spam. Only create pages with useful information to share, don’t just keyword stuffed pages.

Create a Forum

Yes, phpBB or VBSEO. They all comes with SEO tools that can automatically take your topic title in the title tag and URL. What’s better than user generated SEO friendly content? Think about it.